Blog

In Depth Look at Nine Giant Brewing

In this video, join us as we go behind the scenes of BookWerks client, Nine Giant. Nine Giant is an artisan brewery and scratch-made kitchen, located in Cincinnati. Nine Giant founder, Brandon Hughes shares what makes his riff on a brew pub unique, and some of the challenges of running the business.Read More

In Depth Look at Kona Ice

Kona Ice is a shaved ice truck company with franchises all across the country. The owner of each truck brings the party to events all over! Booking as many events as possible, ranging from company outings to ballfields and schools, is the main goal for the owners of each franchise. Josh Bolin, Kona’s first franchise […]Read More

Discover BookWerks

What is the purpose of your business? Why should other people value you? Mission statements are just one of the many ways in which a business can describe how they are unique and valuable Find what others may find valuable in your business. Then build upon that value.  We help small business owners and franchisors […]Read More

The Promise and Conditions of Satisfaction

grass

Continuing with our discussion on workflow communication, the result of a request and a successful negotiation is a promise. The promise is a commitment, made by the fulfiller of the request to perform work. Wrapped into the promise are the Conditions of Satisfaction that were determined during the offer and negotiation phases. Conditions of Satisfaction […]Read More

The Negotiation

2 business owners shaking hands

After making a request, the next step in workflow communication, is negotiation. Too often, we accept all requests, as spoken, without negotiating. This behavior is quite common in the employee – boss relationship. This unconditional acceptance of a request can lead to problems. We have probably all been on the receiving end of what we […]Read More

The Request

hand held up high

The first step in workflow communication is the request. Clear and unambiguous requests require preparation. Prepare by considering your desired outcome of the request. Be clear on your Conditions of Satisfaction. Your conditions of satisfaction should convey what the end product / service looks like, the timing for completion, and your offer, if any, to […]Read More

Workflow Communication

cartoon depicting communication chart

This is the first, in a series of posts we will publish on how work gets done at BookWerks. Take a look at the workflow diagram. More coming soon!Read More

Companies don’t buy things

young person buying looking at clothes to purchase

Companies don’t purchase anything. Although, we talk like they do. “We received a PO from Acme today!”. “How much business has Acme done with us YTD?” Humans purchase things. Humans buy things on behalf of the company. Humans buy things to take care of concerns they have. ” I want to perform in my job.” […]Read More

Travel light when starting up

traveler on top of a mountain ridge

When beginning your entrepreneurial journey, travel light. Start your business with just you and maybe one other person. Don’t assemble a team. Visit with potential customers yourself so you can learn the market. At the beginning, taking care of employees is a distraction from your exploration into what’s possible. This is the time to hone […]Read More

The MacDaddy sales metric – Sales Payback Period

image of word "payback"

One of the best gauges of your business’s ability to scale, is this metric, Sales Payback Period (SPP). SPP sets up a ratio between customer acquisition cost, and annual gross margin. Here’s an example to bring this concept home. A company sells intruder detection software on an annual subscription basis. In other words, a Saas […]Read More