Travel light when starting up

traveler on top of a mountain ridge

When beginning your journey, travel light. Start your startup with just you, maybe one other. Don’t assemble a team. You, be the first to visit with potential customers; learn the market. Caring and providing for others takes precious time away from your exploration into what’s possible.

Once you reach a safer place, call for others to join you on the next leg of your quest. Then build a settlement. Then scale.