In Depth Look at Kona Ice

Kona Ice is a shaved ice truck company with franchises all across the country. The owner of each truck brings the party to events all over! Booking as many events as possible, ranging from company outings to ballfields and schools, is the main goal for the owners of...

read more

Discover BookWerks

What is the purpose of your business? Why should other people value you? Mission statements are just one of the many ways in which a business can describe how they are unique and valuable Find what others may find valuable in your business. Then build upon that value....

read more

The Promise and Conditions of Satisfaction

Continuing with our discussion on workflow communication, the result of a request and a successful negotiation is a promise. The promise is a commitment, made by the fulfiller of the request to perform work. Wrapped into the promise are the...

read more

The Negotiation

After making a request, the next step in workflow communication, is negotiation. Too often, we accept all requests, as spoken, without negotiating. This behavior is quite common in the employee - boss relationship. This unconditional acceptance of a request can lead...

read more

The Request

The first step in workflow communication is the request. Clear and unambiguous requests require preparation. Prepare by considering your desired outcome of the request. Be clear on your Conditions of Satisfaction. Your conditions of satisfaction should convey what the...

read more

Companies don’t buy things

Companies don't purchase anything. Although, we talk like they do. "We received a PO from Acme today!". "How much business has Acme done with us YTD?" Humans purchase things. Humans buy things on behalf of the company. Humans buy things to take care of concerns they...

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Travel light when starting up

When beginning your journey, travel light. Start your startup with just you, maybe one other. Don't assemble a team. You, be the first to visit with potential customers; learn the market. Caring and providing for others takes precious time away from your exploration...

read more

The MacDaddy sales metric – Sales Payback Period

One of the best gauges of your business’s ability to scale, is this metric, Sales Payback Period (SPP). SPP sets up a ratio between customer acquisition cost, and annual gross margin. Here’s an example to bring this concept home. A company sells intruder detection...

read more

On Speculation

It’s ok to speculate. That business plan in your hand. It’s a narrative about how the future will turn out. Speculation launches us into valuable conversations for action. But know that it’s speculation, not truth.

read more

The Accelerator Dilemma

The folks who run accelerators , typically require nontechnical founders to find a technical co-founder. The thinking, is that adding a coder (ideally full-stack) will allow the startup to be more nimble and iterate faster, being more responsive to obtaining product –...

read more

Situation

What’s your situation? What is your capacity, today, to pursue a new opportunity? If something exciting, or life-changing comes your way, can you act? Situation is composed of a number of domains. Some are obligatory. I owe money to the bank. I have a mortgage...

read more

Gross Margin

Gross Margin, perhaps our favorite accounting metric, is calculated by subtracting what you product or service costs you (Cost of Sales), from what you sell your product for (Revenue). We typically express this as a % of Revenue. The higher the gross margin the...

read more

In Depth Look at Kona Ice

Kona Ice is a shaved ice truck company with franchises all across the country. The owner of each truck brings the party to events all over! Booking as many events as possible, ranging from company outings to ballfields and schools, is the main goal for the owners of...

read more

Discover BookWerks

What is the purpose of your business? Why should other people value you? Mission statements are just one of the many ways in which a business can describe how they are unique and valuable Find what others may find valuable in your business. Then build upon that value....

read more

The Promise and Conditions of Satisfaction

Continuing with our discussion on workflow communication, the result of a request and a successful negotiation is a promise. The promise is a commitment, made by the fulfiller of the request to perform work. Wrapped into the promise are the...

read more

The Negotiation

After making a request, the next step in workflow communication, is negotiation. Too often, we accept all requests, as spoken, without negotiating. This behavior is quite common in the employee - boss relationship. This unconditional acceptance of a request can lead...

read more

The Request

The first step in workflow communication is the request. Clear and unambiguous requests require preparation. Prepare by considering your desired outcome of the request. Be clear on your Conditions of Satisfaction. Your conditions of satisfaction should convey what the...

read more

Companies don’t buy things

Companies don't purchase anything. Although, we talk like they do. "We received a PO from Acme today!". "How much business has Acme done with us YTD?" Humans purchase things. Humans buy things on behalf of the company. Humans buy things to take care of concerns they...

read more

Travel light when starting up

When beginning your journey, travel light. Start your startup with just you, maybe one other. Don't assemble a team. You, be the first to visit with potential customers; learn the market. Caring and providing for others takes precious time away from your exploration...

read more

The MacDaddy sales metric – Sales Payback Period

One of the best gauges of your business’s ability to scale, is this metric, Sales Payback Period (SPP). SPP sets up a ratio between customer acquisition cost, and annual gross margin. Here’s an example to bring this concept home. A company sells intruder detection...

read more

On Speculation

It’s ok to speculate. That business plan in your hand. It’s a narrative about how the future will turn out. Speculation launches us into valuable conversations for action. But know that it’s speculation, not truth.

read more

The Accelerator Dilemma

The folks who run accelerators , typically require nontechnical founders to find a technical co-founder. The thinking, is that adding a coder (ideally full-stack) will allow the startup to be more nimble and iterate faster, being more responsive to obtaining product –...

read more

Situation

What’s your situation? What is your capacity, today, to pursue a new opportunity? If something exciting, or life-changing comes your way, can you act? Situation is composed of a number of domains. Some are obligatory. I owe money to the bank. I have a mortgage...

read more

Gross Margin

Gross Margin, perhaps our favorite accounting metric, is calculated by subtracting what you product or service costs you (Cost of Sales), from what you sell your product for (Revenue). We typically express this as a % of Revenue. The higher the gross margin the...

read more